Tokyo, Japan / Nashville, U.S. — July 1, 2014 — Gibson Brands (www.gibson.com), the leading global sound and music company, today announced the launch of its first pioneering music lifestyle concept showroom in Tokyo. Launching on July 2nd, the Showroom will showcase the premium sound and music quality of its three leading brands Gibson Guitars, TEAC and Onkyo, providing customers with the opportunity to play, record, and listen to their own music with the latest high performance products in its state of the art facilities in Yaesu.
For the first of its kind, the Showroom, which will be open to the public, will provide a unique environment where music lovers of all levels, from professional musicians to beginners, can immerse themselves in the world of music. After passing under a giant replica of the iconic Les Paul guitar at the entrance, visitors will be free to explore and try out the full range of products first-hand in individually designed and branded zones spread over two floors. In the Gibson Guitar Play Zone, visitors will be able to select and play from the vast display of legendary Gibson Guitars, record and create their own music using TEAC’s latest technology in the “Premium Sound Lab” and relax and listen to music with Onkyo’s high fidelity audio systems and headphones in the “Premium Music Lounge”. There is even a Live Stage area where guest artists and visitors will be able to play out to the crowd – the ultimate experience for any music lover.
The launch of the new concept Showroom marks a significant milestone in Gibson Brands history. A global first, the Showroom demonstrates Gibson Brands continued its commitment to improving product innovation, quality and customer experience as it celebrates its 120th anniversary.
Masayoshi Yamazaki, a special guest musician for the event who has been recording and distributing live performances using Gibson Brands’ high-resolution systems, launched the opening of the showroom by playing his favorite Gibson acoustic guitar live on the Exhibition Stage. Yamazaki, the first performer ever play out from the Exhibition Stage, demonstrated the new concept by playing the Gibson acoustic guitar, recording his performance with TEAC’s state of the art recording equipment TASCAM DA-3000 and then reproducing it through Onkyo’s Hi-Fi audio system.
Henry Juszkiewicz, Chairman and CEO of Gibson Brands states “Gibson Brands are about bringing the joy of sound and music to music lovers across the world. The collaboration between our three leading brands Gibson, Onkyo and TEAC, our new concept Showroom realizes our shared vision to improving the quality of life of our customers through music. It is fitting that we launch our first Sound and Music Concept Showroom in Tokyo where the collaboration began and will be rolled out to other markets across the World. ”
Yuji Hanabusa CEO and President of TEAC Corporation states “The new concept Showroom is a great opportunity for TEAC to broaden its customer base by providing everyday music lovers as well as music professionals the opportunity to experience and access our products. “
Munenori Otsuki President, CEO, Onkyo Corporation states “Onkyo is delighted to be part of this prestigious group of premium sound and music brands and is looking forward to seeing the collaboration continue to flourish as we extend this exciting new concept to other markets”.
About Gibson Brands, Inc.
Gibson Brands, one the fastest-growing companies in the music and sound industries, was founded in 1894 and is headquartered in Nashville, TN. Gibson Brands is a global leader in musical instruments, and consumer and professional audio, and is dedicated to bringing the finest experiences by offering exceptional products with world-recognized brands. Gibson has a portfolio of over 100 well-recognized brand names starting with the number one guitar brand, Gibson. Other brands include: Epiphone, Dobro, Valley Arts, Kramer, Steinberger, Tobias, Slingerland, Maestro, Baldwin, Hamilton, Chickering and Wurlitzer. Audio brands include: KRK Systems, TASCAM, Cerwin-Vega!, Stanton, Onkyo, Integra, TEAC, TASCAM Professional Software, and Esoteric. All Gibson Brands are dedicated to innovation, prestige and improving the quality of life of our customers.
More information is available at www.gibson.com, www.facebook.com/gibson, www.twitter.com/gibsonguitar
Gibson, 1-800-4GIBSON (1-800-444-2766) or www.gibson.com
About TEAC Corporation
TEAC CORPORATION (TYO: 6803) is an electronics company based in Japan. It was founded in 1953 as the Tokyo Electro Acoustic Company. TEAC manufactures and distributes high grade audio video electronics, consumer electronics, computer data recording and storage devices, computer peripherals and professional recording equipment as well as disc publishing products. Products are marketed under the brand names ESOTERIC (high end consumer audio products), TEAC (consumer electronics – mass market audio products) and TASCAM (consumer to professional audio products, mostly recording). To learn more about TEAC, please visit: www.teac.com.
About Onkyo Corporation
Since 1946 Onkyo has been passionately committed to developing audio products that deliver uncommon performance, quality and value. Bundling proprietary technologies and innovations with other sound-enhancing exclusives, Onkyo continues to create award winning products that are lauded by industry leading audio publications. The company’s philosophy is to deliver products that are superbly designed and built to a consistently outstanding standard of excellence. Today, Onkyo is at the forefront of the home theater and digital revolutions. For more information about fine Onkyo products, visit www.onkyo.com.